It is what it is and does what it claims to do plain and simple... Great product-----
The Seattle Sports Catch Cooler 20 Fish Bag is an excellent product! I surf fish in an area limited to bicycles only. The narrow bottom of the cooler fits perfectly into my bike basket. I have routinely hauled out 5 black drum, at 2 to 3 pounds each, and a legal redfish in the 3 to 4 pound range. Before starting my fishing expedition, I fill the cooler insert with about 5 to 8 pounds of ice. It works very well for my purposes in northeast Florida, where September temperatures average 90 degrees.
I would buy another one if this one ever wears out.
I picked this up about a month ago looking for something to keep the occasional fish for dinner. I have to say after several usages that this product works extremely well. Using the flexible ice packs from the ice pack store http://www.icepackstore.com/ This product keeps ice all day in direct sun keeping my catch cold all day and not spoiling. I'm going to buy another for my drinks and food items.