Lured in by the Lure 11.5

Whenever I hit the water the primary objective is always to have a safe, fun experience doing something that I enjoy. However, if I am paddling a boat for the first time or using new equipment, it is my responsibility as a kayak salesman to test our products for performance and usability and share my findings with our customers.
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A Field Test with the Diablo Chupacabra

Chupacabra Field Test I want to offer our customers a quick review of an outstanding kayak that I paddled this year.  The Chupacabra, or “Chupa” as it is commonly referred to, is a kayak I had paddled previously at our 2014 Demo Days but the true test came in early June of this year when my father and I paddled a nine mile stretch of the Medina River.
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Growth of the Team

Back in early 2005, when brothers Peter and Steve Messana purchased Austin Canoe & Kayak, the company totaled one small shop in North Austin.  After the purchase was completed, one store employee stayed on to help Peter and Steve, and they were also helped by a part-time worker when school was out in the summer.
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Houston Fire

In March of 2012, ACK was thriving. Stores in Austin, San Marcos and Houston were outfitting more customers than ever before and ACK.com was turning out orders at a rate far beyond expectations. Everything was going the company’s way. Until the night of March 11, 2012.
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