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ack new brand
Heads up, Outdoor EXPEDition-ers, you can now find a new line of products at ACK to Outfit Your Adventure from Exped, an innovative company that’s been designing products for the casual hiker to the technical climber since 1997. Swiss based, Exped has slowly been making a name for themselves in the States and we aren’t surprised if you haven’t heard of them.
Austin, Texas (March 29, 2012) – Outdoor retailer, Austin Canoe and Kayak (ACK), today announced the official launch of their new ACK logo and tagline “Outfit Your Adventure” to support the company’s expansion as an all encompassing outdoor adventure retailer. The launch of the logo and tagline was facilitated by the company’s product expansion as a result of customer demand.