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Every once in a while a brand emerges from a sea of products, one which develops what you might consider a cult following — YETI is one of them. Sure, they’re just coolers but the moment you set your eyes on them you can tell something is different and even more so once you begin using one.
With October fast approaching, the color pink has been blossoming all around us as we near Breast Cancer Awareness Month. After first appearing in the fall of 1992, the pink ribbon has become synonymous with breast cancer research and the importance of regular check ups for men and women alike.
For those transporting their YETI coolers in any way or fashion this summer, you might want to consider investing in some tie-down straps to secure the biggest investment of all. We know a YETI cooler is an investment in general (a worthwhile one, but still!) and it wouldn’t be easy to get over the tragedy of yours overboard.